INDIANAPOLIS (March 3, 2019) – Element Three, a full-service marketing agency that works across digital and traditional channels to deliver impactful work for clients striving for market leadership, is proud to announce that it is the winner of eight awards at the...
Any new marketing undertaking begins with an idea. Usually that idea is a solution to a problem you’ve already encountered. Maybe your brand is hoping to reach a specific demographic more effectively, so you’ve come up with a diversified strategy for increasing...
User experience (UX) design is the process of creating products that provide meaningful and relevant experiences to users. This involves the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability, and...
Too often when talking with potential partners for Element Three, I hear things such as, “our sales team operates on a different CRM and uses a different process than we do. We really just fulfill their requests and try to support where we can,” or some version of...
We all love metaphors, right? Well, a website is like a car. When you buy a car, you have a certain set of expectations that are just understood—like, it has an engine, the locks work, the brakes work, etc. These are such steadfast expectations that you probably don’t...
Sponsorship solidifies the agency as the employer branding partner of choice for Powderkeg’s community of tech entrepreneurs, investors, and professionals. INDIANAPOLIS (February 13, 2019) – Element Three, a full-service marketing agency that works across digital and...
If you’re new to digital marketing or have been out of the loop for a bit, the industry’s jargon can be perplexing. From acronyms to odd terminology, it can be hard to understand what all these phrases mean. Before you enter the pit of hopelessness, we’ve compiled our...
If you’ve ever worked with a marketing agency, you’ve probably asked yourself, “What could we do to make working together easier?” Nearly every client-agency relationship has experienced moments of misunderstanding, frustration, or a perceived lack of performance—both...
We’ve all come across Google’s featured snippets—that priceless real estate at the top of the SERPs that often answers the search query at hand in a paragraph, table, or list format. Featured snippets—or, as some SEOs refer to them, “position zero”—are obviously a big...
Apple. Crest. Keurig. Those are just a few of the brands you might encounter each morning as you turn off the alarm on your phone, roll out of bed, brush your teeth, and turn on your single-serve coffee maker. Before you know it, you’re driving by rows of billboards...
