The Element Three Blog

You can’t write what you don’t know. So the content on our blog comes from marketing experts with first-hand experience in everything from digital advertising to brand evolutions and beyond. That means it’s not only helpful, but actionable. Dig in.

Don’t Report the Weather: Why Impact Matters in Digital Reporting

Don’t Report the Weather: Why Impact Matters in Digital Reporting

by Lynsey Johnson
Where to Invest Digital Marketing Dollars in 2019, Part 2—Intermediate Tactics

Where to Invest Digital Marketing Dollars in 2019, Part 2—Intermediate Tactics

by Dustin Clark
20 White Paper & Blog Topic Idea Starters

20 White Paper & Blog Topic Idea Starters

by Mollie Kuramoto
4 Reasons Why Marketers Shouldn’t Forget About Bing

4 Reasons Why Marketers Shouldn’t Forget About Bing

by Mysti Eichinger
Where to Invest Digital Marketing Dollars in 2019—the Basics

Where to Invest Digital Marketing Dollars in 2019—the Basics

by Dustin Clark
The Paid Media Marketing KPIs You Need to Track (and the Ones You Can Ignore)

The Paid Media Marketing KPIs You Need to Track (and the Ones You Can Ignore)

by Katie Payne
How (and Why) to Get Started Using Chatbots

How (and Why) to Get Started Using Chatbots

by James Crowley
How to Build Actionable Marketing Reporting Dashboards

How to Build Actionable Marketing Reporting Dashboards

by Grady Neff
How to Get the Most Out of Your Paid Facebook Video Ads

How to Get the Most Out of Your Paid Facebook Video Ads

by Ashley Stark
Why Your Company Can’t Afford to Sleep on Voice Search

Why Your Company Can’t Afford to Sleep on Voice Search

by Josh Schumacher
Using Both Sides of the Brain (and the Company) to Craft Effective Work

Using Both Sides of the Brain (and the Company) to Craft Effective Work

by Laura Merriman
3 Questions You Need to Ask When Your Paid Search Campaigns Plateau

3 Questions You Need to Ask When Your Paid Search Campaigns Plateau

by Mysti Eichinger
Why Website Aesthetics Matter and How to Freshen Yours Up

Why Website Aesthetics Matter and How to Freshen Yours Up

by Byron Elliott
What Makes a Good Digital Marketer? Here’s What We Look For When Hiring

What Makes a Good Digital Marketer? Here’s What We Look For When Hiring

by Dustin Clark
E3 SaaS Selector Tool: Find the Right Martech Platform for Your Stack

E3 SaaS Selector Tool: Find the Right Martech Platform for Your Stack

by Grady Neff
Why Marketing Campaign Blueprints are Critical for Outdoor Industry Brands

Why Marketing Campaign Blueprints are Critical for Outdoor Industry Brands

by Aaron Harrison
Video Marketing Strategy: 4 Steps You Can’t Neglect Before You Start Shooting

Video Marketing Strategy: 4 Steps You Can’t Neglect Before You Start Shooting

by Mollie Kuramoto

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