Kyler Mason

As President of Element Three, Kyler Mason leads one of the Midwest’s most specialized marketing firms, focused on solving complex challenges for manufacturing organizations that operate through dealer networks. His background spans the RV, marine, commercial vehicle, powersports, and heavy equipment industries, where he helps category leaders maintain their market position while enabling emerging brands to capture market share.

Kyler’s deep understanding of OEM-dealer dynamics has led to the development of specialized services that address manufacturers’ unique challenges. These include dealer co-op programs, new product launch methodologies, inventory campaigns, and comprehensive product portfolio management. Through Element Three’s “Distributed” newsletter, he regularly shares insights on evolving dealer-model dynamics, contributing to the industry’s broader understanding of these complex relationships.

Kyler is focused on expanding Element Three’s suite of solutions for manufacturing organizations. This includes leading ongoing research into OEM-dealer dynamics and developing new services tailored to the specific sales and marketing needs of dealer-model companies. His work with industry leaders like Airstream, Newmar, BraunAbility, Boston Whaler, and Model 1 continues to shape best practices in dealer-model marketing.

Born into an entrepreneurial family, Kyler brings a unique blend of marketing innovation and business strategy to his role. This foundation drives Element Three’s practical approach to solving manufacturers’ most pressing challenges while maintaining brand integrity and strengthening their dealer networks.