How DECKED is Transforming Consumer Expectations with Wanda Rozwadowska
Why You Win
This Episode
What does it take to revolutionize truck storage accessories and master both B2B and B2C?
Join hosts John Gough and Kyler Mason as they welcome Wanda Rozwadowska, VP of Partners at DECKED, for a conversation about the ambitious strategies powering DECKED’s growth. In this episode, we explore how Wanda’s extensive experience at organizations like Nike and Black Crows informs her approach to navigating the complexities of retail strategy, product independence, and consumer engagement. You’ll also learn how she manages cross-functional teams, implements calculated retail rollouts, and crafts seamless omnichannel shopping experiences for DECKED customers.Â
Hear practical advice on thriving with complex distribution channels and leveraging both B2B and B2C strategies for sustainable growth.
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Managing a Brand Voice and AI
