How REE Creates Powerful OEM-Dealer Partnerships with Mark Circo

Why You Win

This Episode

How do you disrupt the commercial vehicle industry but maintain staying power in an environment where new OEMs regularly come and go?

In this episode, Kyler and John are joined by Mark Circo, the Head of Customer Experience at REE Automotive, whose career in the trucking industry spans over 20 years. As the conversation unfolds, Mark dives into the intricacies of building trust with dealers and end-users, drawing from his military and federal government sales experience.

Listen to learn the art of cross-training dealerships and the impact of electrified vehicles on different dealers, geographies, and even other OEMs.

Sharing Expertise

What good is learning something if you don't pass it on? You can tap into what we know right now – from dealer programs to determining brand architecture – and you don't have to give us a thing.

Why Invest in Dealer Sales Enablement

Why Invest in Dealer Sales Enablement

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Managing a Brand Voice and AI

Using AI For Design

Using AI For Design